
About this blog
I write about communication, leadership and change, drawing on a 30-year career in journalism, public relations and management.
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Monthly Archives: August 2012
Marketing is dead. Long live marketing!
Here’s how to get a few extra hits on your blog or website: Declare something that is obviously not dead (yet) “dead,” as in: “The Internet is dead. TV is dead. Print is dead. Blogging is dead.” Then write a … Continue reading
Posted in Marketing
Tagged advertising, Bill Lee, Eddie Combs, Kevin Roberts, PR, Sears
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Happy birthday, Augie!
Once upon a time, I had many obsessions. I was obsessed with money, success, work, clothes, my house and lawn—you name it, and I obsessed over it. But about four years ago, I began to consciously try to rid those … Continue reading
Become a missionary for your cause or company
On Saturday, I returned home from a mission trip to Mozambique where I had the privilege of working with a group of Methodist missionaries who are making a difference in rural Cambine. All I can say is: Wow! If everyone … Continue reading
Posted in Entrepreneurship, Happiness, Leadership
Tagged Methodist, Missionary, Mozambique, Serve, Transform
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