Last month, I was interviewed by Jimmy Minichello for the Public Relations Society of America – National Capital Chapter’s Insider newsletter. I talked about the basics of good writing in this video.

I firmly believe that good writing is the fundamental building block of communications. It takes a passion for storytelling, a keen sense of curiosity and lots of practice! For more on writing, see these previous posts:

Does writing still matter? Let me count the ways

Can’t think of a good lead? Try writing a story

Tips for making your writing plain, clear and scrupulous

Strunk & White’s little book on style still packs a punch