Author Archives: Jay Morris

What we need is a little optimism

I was going through some dusty old things the other day and found a “Youth Appreciation Week Citation” I received in 1969 from the Optimist Club of Reynoldsburg, Ohio. Wow, I thought, that’s a long time ago! What was ironic is … Continue reading

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Writing: the fundamental building block of communications

Last month, I was interviewed by Jimmy Minichello for the Public Relations Society of America – National Capital Chapter’s Insider newsletter. I talked about the basics of good writing in this video. I firmly believe that good writing is the fundamental building … Continue reading

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How to succeed in business the ‘indie’ way

Last month, I invited Ami Neiberger-Miller and Sandra Wills Hannon to speak at our Independent Public Relations Alliance meeting about what it takes to become a successful independent practitioner. Both Ami and Sandra are long-time members of IPRA and have … Continue reading

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Instead of time management, consider energy management

Time is something that we constantly obsess about. An army of business consultants and self-help gurus has made millions with countless time management courses, day planners, books and apps that we eagerly devour. Organize your day, get through all your … Continue reading

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Credit unions are proving to be a smart alternative to banks

Credit unions are on a roll. In March, I wrote about the gains they’ve made in auto lending (“Credit unions rev up for growth”). In the most recent issue of The Federal Credit Union, I write about their equally impressive progress in the … Continue reading

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Start your day in a good mood and get more done

How does your day start? Meditation? Exercise? Reading? Or maybe you have to get the kids ready for school, solve a family crisis or battle traffic. Arriving at work with a positive attitude isn’t always easy—especially if your day starts with an … Continue reading

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Can’t think of a good lead? Try writing a story

Remember those boring expository writing assignments in high school? Everything had to fit neatly into a three-step formula: 1) an introductory paragraph with a thesis, 2) supporting paragraphs and 3) a conclusion that summarized your ideas. Those kinds of essays are … Continue reading

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Memorial Day: ‘The Victory for what it lost and gained’

I’ve never lost a family member or friend to war. So it is hard for me to imagine the feelings Memorial Day must stir up in those who have been close to someone who never came home. Robert Frost lost … Continue reading

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Standing with others may be the first step to helping them

I have been thinking these last few days about a quotation attributed to the German writer Goethe: “If I accept you as you are, I will make you worse; however, if I treat you as though you are what you … Continue reading

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