About this blog
I write about communication, leadership and change, drawing on a 30-year career in journalism, public relations and management.
Tag Archives: consumer research
What does a Millennial want?
What do Millennials want for Christmas? Or, put more broadly, what do they want, period? It’s a good question, given that my son is an older Millennial, and I’m still deciding what to buy him. Sigmund Freud famously admitted that after … Continue reading
Posted in Communications, Marketing, Technology Tagged Accenture, Christmas shopping, consumer research, Goldman Sachs, Millennials Leave a comment