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I write about communication, leadership and change, drawing on a 30-year career in journalism, public relations and management.
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Tag Archives: digital tools
Using digital tools to make change stick
Last year, when I was doing research on change management for a book project, I came across a depressing statistic: up to 70 percent of change initiatives fail, usually due to employee resistance or lack of management follow-through. I first … Continue reading
Posted in Communications, Management, Technology
Tagged change management, digital tools, feedback, McKinsey
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