Tag Archives: prototyping

4 fears you need to eliminate to become more creative

In my last post, I wrote about the power of prototyping, something that the international design firm IDEO has used quite effectively to help companies become more innovative. In this post, I want to discuss some ideas that IDEO’s Tom … Continue reading

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Try prototyping to jump-start your next project

It was the night before a client meeting where we would be discussing ideas for a brochure, and I spread out on my kitchen counter some photos I had pulled off the Internet and some preliminary copy I had drafted. … Continue reading

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