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I write about communication, leadership and change, drawing on a 30-year career in journalism, public relations and management.
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Tag Archives: Bob London
Brand relevance and the art of finding your sweet spot
Reblogged from The PRSA-NCC Blog I recently invited D.C. marketing expert Bob London to speak to the Independent Public Relations Alliance. He gave some great pointers on indie branding, which I wrote about in this post for the PRSA-NCC Blog. … Continue reading