Tag Archives: The Washington Post

The ‘incidental reader’ and the future of newspapers

Last week, I attended a very informative PRSA-NCC 20+ LeaderPack luncheon organized by D.C. PR pros Jeff Ghannam and Tracy Schario. Kudos to both of them for putting on a great event and especially to Tracy for recruiting her colleague … Continue reading

Posted in Communications | Tagged , , , , , , , , | 2 Comments

A sad state of affairs for America’s news media

Two journalists—Gwen Flanders, a breaking news editor at USA Today, and Arin Greenwood, associate editor for HuffPost DC—spoke at an Independent Public Relations Alliance luncheon I attended earlier this month. It was a great session, with helpful tips on how to … Continue reading

Posted in Marketing, Technology | Tagged , , , , , , , , , , | 5 Comments