Tag Archives: Pew Research Center

10 demographic trends that are shaping our world

Demographic trends have always fascinated me, not just as factoids to be used in a clever infographic, but as vital intelligence that can help us better understand consumers, target markets and engage customers. A few weeks ago, the Pew Research Center published … Continue reading

Posted in Communications, Marketing | Tagged , , , , , | Leave a comment

The ‘incidental reader’ and the future of newspapers

Last week, I attended a very informative PRSA-NCC 20+ LeaderPack luncheon organized by D.C. PR pros Jeff Ghannam and Tracy Schario. Kudos to both of them for putting on a great event and especially to Tracy for recruiting her colleague … Continue reading

Posted in Communications | Tagged , , , , , , , , | 2 Comments

A sad state of affairs for America’s news media

Two journalists—Gwen Flanders, a breaking news editor at USA Today, and Arin Greenwood, associate editor for HuffPost DC—spoke at an Independent Public Relations Alliance luncheon I attended earlier this month. It was a great session, with helpful tips on how to … Continue reading

Posted in Marketing, Technology | Tagged , , , , , , , , , , | 5 Comments