About this blog
I write about communication, leadership and change, drawing on a 30-year career in journalism, public relations and management.
Tag Archives: earned media
‘How will I find you?’ 5 ways to build brand awareness
Posted on February 19, 2016 by Jay Morris
Suppose you are meeting someone for the first time in a public place. Wouldn’t it make sense to tell this person what you look like? It seems only natural to describe your most identifying features so you can quickly find each … Continue reading →
Posted in Entrepreneurship, Marketing | Tagged Blogging, brand awareness, earned media, Google, networking, public relations, publicity, Social media | Leave a comment