Category Archives: Communications

Credit unions rev up for auto loan growth

You might say that reports of the automobile industry’s demise are greatly exaggerated. Despite sales falling to as low as 10.4 million vehicles in 2009 (due to the recession and Americans postponing new-car purchases), light vehicle sales reached their highest level … Continue reading

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Tips for making your writing plain, clear and scrupulous

The same year Congress passed Obamacare, another monumental piece of legislation made its way to the president’s desk: The Plain Writing Act of 2010. Okay, Okay, there were no floor fights over The Plain Writing Act, no demagoguing or name-calling, no … Continue reading

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Excuse me, is that a fake Einstein quote on your blog?

There’s nothing like a good quote to spice up your prose. That’s why speeches, essays, books and social media are peppered with the sayings of Lincoln, Twain, Edison, Gandhi and other notables. I use quotations in my own writing to … Continue reading

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Convergence and the brave new world of PR and marketing

A few weeks ago, Phil Rabin and Paul Duning of Capitol Communicator spoke at an Independent Public Relations Alliance luncheon about trends they are seeing in the PR business. One development they mentioned is the convergence of public relations and … Continue reading

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I see dead people…on Facebook 

Facebook is very good about reminding me of my friends’ birthdays. Its notification feature automatically prompts me to post a birthday greeting, and I can do it without even visiting the friend’s page. All I have to do is type … Continue reading

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What does a Millennial want?

What do Millennials want for Christmas? Or, put more broadly, what do they want, period? It’s a good question, given that my son is an older Millennial, and I’m still deciding what to buy him. Sigmund Freud famously admitted that after … Continue reading

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Need to make an apology? Here’s how to do it right

“I’m sorry” and “excuse me” are words we hear on a daily basis. When used liberally and expressed sincerely, they go a long way towards preserving civility and smoothing over awkward moments. If I accidentally bumped into you on a crowded … Continue reading

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Using digital tools to make change stick

Last year, when I was doing research on change management for a book project, I came across a depressing statistic: up to 70 percent of change initiatives fail, usually due to employee resistance or lack of management follow-through. I first … Continue reading

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Strunk & White’s little book on style still packs a punch

It’s been 95 years since William Strunk Jr.’s guide to style was first published by Harcourt. In the years prior to its publication, Professor Strunk circulated his “little book” to English students at Cornell University, one of whom was a budding … Continue reading

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